DesignMai Youngsters

While in Berlin, I saw the Designmai Youngsters exhibition:

The PIZZONI® Lifestyle-Grill looks like a rigid shoulder bag but is in fact a grill for barbecue.

And that was the first piece I saw at the exhibit. Quite normal. But here's the rest:

Ralf Breternitz (D) recycled toilets into speakers. Tonia Welter (the designer of the Netto plastic laptop bags) showed some memory-sticks cufflinks.

Sven Burgheim and Björn Bernt's Sleeplight tries to solve space problem by dividing the room with a bed-lamp. Asleep no light is needed, and with light you don't sleep. Space for daytime, and a place for nighttime.

Another solution for minimum space is Storno Design 's Erika which stores every ustensil or appliances on the kitchen wall. Nothing is hidden. (video).

POG investigates "non-design" products to find their hidden aesthetic and functional qualities, and turn them into "quality products".

Wolksware was presenting the most expensive coat in the world, a garment made out of labels, that were taken from 7531 different pieces of clothes. The labels present a value of exactly 759.987,20 Euro.

The Erwachsen Egg, by Martin Jonsson, is delivered as unspecified utility goods, manufactured in a limited series of 99 pieces and have to be assembled by customers themselves, which forces participation.

The Erwachsen Egg project is a survey of customer behaviour and it uses accepted norms of economic psychology and product marketing that require the buyer to consider the risks that consumption always involves. A consumer will bond with the object he purchases; and the object is expected to satisfy the demands and expectations of it's new owner.