Adverts at your feet

Believe it or not, it seems that floor advertising can increase the sales volume for particular products up to 192%.

So Virgina-based innovation company Egg Factory developed Intellimat, a floor mounted video display to deliver television-quality information at the point of purchase.
The mat can be updated, via the Internet, from a remote location and be used to advertise a product or give directions or instructions.

From Adrants.